15+ Magento Statistics 2024 – Market Share, Usage, and More
Magento (Adobe Commerce) is a popular eCommerce platform well-known for its high-end flexibility and rich features. It is a trusted platform by thousands of global businesses for selling online. Also have a look at the key digital payments statistics for 2024 that will help you craft effective payment facilities for your business.
But where does Magento stand among other available options? Let’s find it out through these 20+ insightful Magento statistics.
In this blog post, I will present exciting and insightful statistics about the Magento (Adobe Commerce) platform, including
- Magento Market Share
- Magento Usage Statistics
- Number of Extensions & Themes
- The Global Magento Ecosystem
- Magento Programming Languages
In the end, I have also added some interesting Magento facts for you!
Before we jump on the present state of Magento through statistics, let’s understand its origin.
History of Magento & Adobe Commerce
In 2008, a US-based company named Varien Inc. developed the first version of the Magento platform with the help of open-source contributors and volunteers.
The official development of the platform started in early 2007, and the beta version was released on August 31, 2007. Magento was publicly released on March 31, 2008.
Magento 2 was announced by the company in 2010 and was released on November 17, 2015.
In 2011, eBay completely acquired Magento, which became a part of the eBay enterprise. Later on, in 2015, it was acquired by Permira, a global investment firm. Fast forward to 2018, Adobe acquired it for $1.68 billion.
Before the acquisition of Magento by Adobe, two different Magento versions were available for the business:
- Magento Community (Open-Source)
- Magento Enterprise (Paid Version)
Currently, Magento commerce is owned by Adobe. The Magento enterprise version has been rebranded as Adobe Commerce, a platform as a service.
The best part is that the Magento Community version remains available as Magento 2 Open Source.
Interesting Magento Statistics & Facts 2024: Top Picks
- Magento is recognized as one of the top 10 eCommerce platforms.
- Businesses that use Magento grow three times faster, on average.
- The Magento platform is downloaded more than 5,000 times a day.
- In 2018, Adobe acquired the Magento platform for $1.68 billion.
- Every year, Magento handles transactions worth $155 billion.
- More than 80% of Magento 2 core code is written in PHP.
Magento Market Share
We all know Magento is one of the most versatile e-commerce platforms available.
But how popular is it? What percentage of store owners use Magento? Let’s find out.
- Magento powers 0.6% of all the websites on the internet.
- The Magento platform is used by 7% of the websites using eCommerce technologies.
Magento Usage Statistics
- Interestingly, the feature-rich Magento platform is downloaded 5,000 times a day! Magento statistics show that this number has increased by 300% since 2018.
- Magento (Adobe Commerce) platform is currently used by over 239,000 live websites.
- Roughly 38% use Magento 2, while the remaining 62% use Magento.
- The United States has the highest number of websites using the Magento platform. Other countries where Magento is popular include the United Kingdom, Netherlands, Germany, and Brazil.
- Magento is a top-choice eCommerce platform for the fashion industry. The top industry verticals using the Magento platform are:
- Fashion
- Furniture
- Shoes
- Bags
- Groceries and Food
- Apparel
- Magento’s gross merchandise value (GMV) was estimated at $225 billion in 2021.
Number of Extensions & Themes
Magento offers all the basic features and functionalities required to start the e-commerce journey for businesses. These can be furthered by installing Magento extensions for the required functionalities.
Moreover, the look and feel of the storefront are also in the merchants’ control by using custom themes. The Magento marketplace is the official place to find extensions and themes.
- Over 3700 Magento extensions are available in its official marketplace.
- Like Shopify and other platforms, the Magento industry is also shifting towards a subscription-based pricing model. Out of 3600+ extensions on the Magento marketplace, 309 are subscription-based.
- The official Magento marketplace has 6 theme options as an alternative to the default Luma theme.
Furthermore, there are thousands of third-party Magento extensions and themes available from vendors to choose from. For example, our catalog has over 200+ feature-rich Magento 2 extensions.
The Global Magento Ecosystem
Magento (Adobe commerce of 2024) had a long voyage. Its rich community of developers and Magento enthusiasts improved the open-source platform.
- The official Adobe Magento forum has over 470,000 members.
- Magento 2 GitHub repository has 1,533 active contributors working to improve the platform.
- There are over 157,000 professionals on LinkedIn related to Magento.
- More than 13,000 companies/agencies worldwide provide solutions or services related to Magento/Adobe Commerce system.
Magento Programming Languages
Ever wondered what programming language Magento uses? Magento (Adobe Commerce) is a PHP-based eCommerce platform that uses other languages.
- 82.8% of the Magento 2 core code is written in PHP. The technical composition of the core code is tabulated below.
Programming Language Percentage in Magento 2 Core Code PHP 82.80% HTML 8.40% JavaScript 5.50% LESS 2.70% Other Languages 0.60% This implies that you need to master all the major languages mentioned above to be a successful Magento 2 developer!
Interesting Magento Facts 2024
- Magento is commonly misspelled as ‘Magneto’ 😅
- The Magento platform was named after the Magenta color of its founding company’s (Varien) logo.
- Top brands use Magento (Adobe Commerce) to sell online, including Barbour, LG, Official Liverpool FC Store, and Land Rover.
- Meet Magento is an annual community gathering event organized annually in various countries.
- Magento is a choice of platform for enterprise-level businesses seeking high-end customization.
Final Take: The Future of Magento (Adobe Commerce)
There is no need to boast about the Magento platform anymore! The stats and facts say it all. Although the Magento platform’s market share is small, it will remain a go-to choice for businesses looking to scale. Also you can have a look at Magento website maintenance Tips to boost your website like never before.
Choose a reliable Magento development partner company, and you’re ready for your eCommerce journey! 🍀
Sources: Ebay Inc, W3Techs, BuiltWith1, BuiltWith2, BuiltWith3, Magento Marketplace, Trust Radius, Magento Community, GitHub, LinkedIn, PipeCandy
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Shivbhadrasinh Gohil
Shivbhadrasinh is the Co-founder & Chief Marketing Officer at Meetanshi. He leads the marketing team and is the person behind the marketing & branding success of the company. Being a seasoned digital marketer, he has been consulting online businesses for growth since 2010 and has helped 100+ clients with digital marketing success.
He loves sharing tips and insights about the latest digital marketing trends aimed at helping online business owners.
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