30 WooCommerce Statistics You Need to Know [2024]

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eCommerce,

WooCommerce is a plugin that can make your WordPress website an online eCommerce store.

Since its release in 2011, it has become the first priority for many small and medium-sized businesses due to its top-notch features.😃

WooCommerce is one of the most popular eCommerce platforms.

In this blog post, you will find thirty fascinating WooCommerce statistics and facts that will help you understand it in a better way.

Table of Contents

Key WooCommerce Statistics

  • More than 6.5 million websites are powered by WooCommerce on the internet.
  • The WooCommerce plugin has been downloaded more than 211 million times to date.
  • As of July 2022, the WooCommerce platform had the highest market share among the eCommerce platforms, which was 36.68% worldwide.
  • WordPress holds the largest CMS platform market size.
  • 1 out of 5 websites built on WordPress uses the WooCommerce plugin.
  • More than 980 WooCommerce plugins are available for WordPress.
  • The official site of WooCommerce boasts more than 770 extensions for the platform.
  • The WooCommerce plugin is downloaded at least 30,000 times every day from WordPress.org.
  • Around 12,639 WooCommerce websites currently have more than $100,000 in sales revenue.
  • WooCommerce Checkout covers 23% of the entire eCommerce usage on the internet.

Journey of WooCommerce

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Milestones Achieved by WooCommerce

Here are some crucial milestones achieved by WooCommerce during its journey:

  1. In 2013, the WooCommerce plugin reached 1 million downloads in less than two years of its release.
  2. WooCommerce hit 4 million downloads in August 2014.
  3. The number of WooCommerce downloads jumped by a million after its first conference was held in San Franciso on 3rd November 2014.
  4. Automattic acquired WooCommerce in 2015.
  5. WooCommerce crossed 7 million downloads in April 2015.
  6. WooCommerce sold products and services worth over $20 billion in 2020.
  7. WooCommerce was downloaded almost 3.2 million times in March 2022 alone.

Useful WooCommerce Usage Statistics

WooCommerce is widely used because it’s free and provides high compatibility, more flexibility, and tons of features to WordPress website owners.

In this section of WooCommerce statistics, you can find numbers and percentages related to WooCommerce usage by different parameters, like worldwide, WordPress-powered, all websites, and eCommerce websites. I have collected these statistics by studying various reports. Go through these points and educate yourself with useful WooCommerce usage statistics.

  1. 8,434 WooCommerce websites handle over 10,000 products in major countries smoothly.
  2. As per the review provided by Automattic, WooCommerce empowered almost 40% of all online stores in 2016.
  3. The WooCommerce plugin has been downloaded more than 211 million times to date.
  4. WooCommerce platform is leading the way with the highest market share of 36.68% worldwide, followed by Squarespace Online Stores and Woo Themes with 14.49%  and 14.42% of the market share, respectively.

ecommerce platforms market share (in%)

  1. 43% of all websites on the internet use WordPress, and 20.2% of WordPress-powered websites use WooCommerce.
  2. WooCommerce Checkout covers 23% of the entire eCommerce usage on the internet.
  3. WooCommerce is on the top with 25% eCommerce usage out of the top 1 million sites, followed by Shopify with 19% usage as of October 2022.

ecommerce usage in top 1 million sites

WooCommerce Theme Statistics

There are many supporting and stylish budget-friendly WooCommerce themes sold on the marketplace. Here are some of the interesting statistics about WooCommerce themes.

  1. ThemeForest houses more than 1300 WooCommerce themes.
  2. There are more than 10,000 themes available on WordPress.org. Out of which, 1500 are official WordPress themes, which are highly compatible with WooCommerce.

That makes the total number of themes available for WooCommerce cross 2800! But, what are some of the most popular themes that WooCommerce store owners prefer? Let’s find out using these statistics:

  1. Astra is the most popular theme in the WordPress theme library, with more than 1 million active installations. Whatsmore, it is downloaded more than 3000 times per day.
  2. Flatsome is ranked as the highest-selling WooCommerce theme in ThemeForest. It has more than 200,000 sales.

Ultimate WooCommerce Plugin Statistics

You can find plenty of WooCommerce plugins on the internet that helps you extend the functionality of your online store.

Here are some WooCommerce statistics regarding WooCommerce plugins that I have gathered from official sources:

  1. You can find 980 WooCommerce plugins in WordPress, including the WooCommerce plugin with more than 5 million active installations.
  2. WooCommerce plugin has more than 3200 five-star ratings on WordPress.org.
  3. The WooCommerce plugin supports 67 languages.
  4. There are 1400+ WooCommerce plugins on CodeCanyon that you can choose from.
  5. CodeCanyon’s number one best-seller WooCommerce plugin is WooCommerce Amazon Affiliates. It has over 34,000 sales so far.
  6. You can find more than 770 official extensions on the official WooCommerce.com, out of which 49 are free.
  7. The smart Coupons plugin for WooCommere is used by more than 15,000 stores daily.

Revenue Statistics For WooCommerce

Following are some eye-catching WooCommerce revenue statistics that you should look into:

  1. Around 12,639 WooComemrce websites currently have more than $100,000 in sales revenue.
  2. The combined revenue of all the WooCommerce stores is more than 35% of the world’s countries.
  3. The WooCommerce-powered stores were estimated to have sold products and services worth $11.8 billion in Gross Merchandise Volume (GMV) in 2019.
  4. WooCommerce-powered online stores generated more than $10 billion in sales in 2018.
  5. Matt Mullenweg, the co-founder of WordPress, stated that WooCommerce-powered stores generated more than $20 billion in sales in 2020, which was 100% YoY growth.

Conclusion

Woocommerce is best suitable for all sizes of businesses due to its affordability, flexibility, SEO-friendliness, and top-notch features. Looking at the WooCommerce statistics, one thing is for sure, this feature-rich eCommerce platform is not going anywhere for a long time!

If you are using WooCommerce for your brand and need assistance regarding the platform, you can contact our WooCommerce developer.🙂

Frequently Asked Questions (FAQ)

1. How many sites are using WooCommerce?

Around 6,546,734 websites are using WooCommerce on the internet.

2. Where can I find themes for WooCommerce?

You can choose any theme for your WooCommerce store from the hundreds of themes at WordPress, ThemeForest, and WooCommerce.

3. Which are the best WooCommerce website examples?

Here are the best WooCommerce websites that you can inspire from:

  • Forage & Graze
  • Blue Star Coffee
  • Bookriot
  • WorthPoint
  • The Spectator Magazine Shop
  • Awesome Inventions
  • Porter and York
  • Daelmans Stroopwafels
  • Shultzilla
  • Bella & the Brave
  • The Smokehaus
  • Nalgene
  • Forage and Graze
  • Root Science
  • All Blacks Shop
  • Offerman Woodshop

Sources: WebsiteBuilder, WPSwings, AppmySite, BuiltWith 1, BuiltWith 2, BuiltWith 3, BuiltWith 4, WordPress 1, Statista, W3techs, BuiltWith 5, ThemeForest 1, WordPress 2, WordPress 3, ThemeForest 2, WordPress 4, CodeCanyon 1, CodeCanyon 2, WooCommerce 1, WooCommerce 2, WooCommerce 3, WordPress 5, Matt Mullenweg, Automattic, WPTavern, Do_theWoo, WooCommerce 4

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30 WooCommerce Statistics You Need to Know [2024]

Vishal Dave

He is a Content Writer at Meetanshi with 3+ years of experience. His main responsibility is to simplify complex subjects using an easy-to-understand language. Digital marketing, E-commerce, and Technology are his domains of expertise.

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