Best Magento 2 Themes in 2024 (Free & Paid)
Times have changed, and it has also changed how shoppers buy a product these days. Some silent psychological factors now affect the shopper’s mind before purchasing, like their site experience, responsiveness, product reviews, etc.
If a shopper doesn’t find your site responsive to their command or doesn’t look appealing enough, they might leave immediately and move to your competitors.
As a Magento 2 store owner, it has become imperative for you to create a better user experience till they finish the entire buying cycle.
If you, as a Magento 2 store owner, are looking for the best magento 2 themes for your store, you have landed at the right place. Here we have listed the best Magento 2 themes and covered some important topics to help you pick the best themes for your store.
So, without further ado, let’s get into it!
Table of content
- What Is Magento 2 Theme?
- Why install a theme in Magento 2 store?
- Best Magento 2 Themes (free, paid, and mobile-responsive)
- How to choose the best Magento 2 themes?
- Frequently Asked Questions
What Is Magento 2 Theme?
As per the official Magento Devdocs, a theme in Magento 2 is a component of the Magento application which provides a consistent look and feel (visual design) for the entire application area (for example, storefront or Magento admin) using a combination of custom templates, layouts, styles or images.
Simply put, a theme is a component responsible for the visual appearance and look of the entire Magento 2 store. Using themes, you can improve the overall look and style of your Magento 2 store.
Why install a theme in Magento 2 store?
The default Magento 2 themes are Luma and Blank. The developers can freely use these default themes. However, they may fall short sometimes when you want to try something unique to meet the consistently evolving pattern of the E-commerce world.
That’s when you can opt for custom themes, develop a new theme, or purchase it from a third-party vendor. Installing the correct custom Magento 2 theme is important as it defines the visual appearance, features, and shopping experience for the customers.
Given 15 minutes to consume content, two-thirds of people would rather read something beautifully designed than something plain. – Hubspot
Now, let’s just move ahead directly and see the best Magento 2 theme for your store.
10+ Best Magento 2 Themes
Free Magento 2 Themes
Find here the best free Magento 2 themes that are free to use, but it doesn’t compromise on the quality of service and the functionalities it has to offer.
1. Etrend Lite
Version: Magento 2
Key Features:
- Multi-language support
- Cross Browser Comparability
- New & Sale Product Label
Etrend Lite is a free Magento 2 theme with a unique and modern interface. The theme works best for multiple-purpose online stores fueled with the needed powerful features. The theme is highly responsive for desktops, tablets, and mobile devices, making it easy to grab shoppers’ attention online.
2. Tigrenpwa
Version: 2.3.x – 2.4.x
Key features:
- Powerful APIs
- Good customer support
- Easily compatible with extensions
Tigrenpwa offers a freemium version of its platform, allowing shoppers a good experience without much hassle. TigrenPWA is a Magento 2 theme designed with PWA technology. It is an emerging technology that can be installed on mobile devices to optimize the user experience.
3. Siminia
Version: Magento 2
Key features:
- Easy drag-and-drop page builder
- Preview of the site before making it live
- Completely responsive. You can make edits as per mobile or laptop device
Siminia themes best suit PWA storefronts, allowing them to improve their site’s overall look and feel. The theme works easily with any current extensions you are using and other Magento 2 extensions. The theme is loaded with 90+ pre-built templates for you to pick from.
4. VES KASITOO
Version: Magento 2
Key features:
- Easy drag-and-drop page builder
- Preview of the site before making it live
- Completely responsive. You can make edits as per mobile or laptop device
Ves Kasitoo is a complete store theme for fashion, shoes, equipment, and lifestyle-related products. The theme is loaded with delightful and responsive themes that will not fail to attract more customers to your portal.
Find more interesting Free Magento Themes here: 15 Best Free Magento Themes for 2024
Paid Magento 2 Themes
Here is the list of best paid Magento 2 themes you should not miss. You might have to spend a little from your pocket while using them, but you can explore the website and its features for free.
1. Porto
Version: Magento 1 & 2
Key Features:
- Unlimited Header Layouts
- Easy Customization
- Fully optimized and mobile responsive theme
Porto is one of the best-selling Magento themes since 2014. It is powered with Bootstrap 4, 300+ admin panels, compatibility with tons of Magento extensions, and all the necessary elements for a successful store.
Additionally, the support quality is awesome. You can always reach out to expert support. It is not an exaggeration to say that Porto is the ultimate responsive theme for Magento 2!
2. Claue
Version: Magento 1 & 2
Key Features:
- 20+ Homepage layouts
- Integration with Instagram shops
- 360 Degree Product View
Claue is suitable for a modern E-commerce store, and it offers multiple options for shop and supports the blog, portfolio, store locator layouts, and other useful pages.
This theme is built on Bootstrap 3 Framework. Based on MGS Front-End Builder, it offers extensions like Ajax Cart, Quick View, Daily Deals, Advanced Reports, etc. The features like detailed documentation, easily editable CMS content, and grid configuration make it one of the best themes for Magento 2 stores.
3. Fastest
Version: Magento 1 & 2
Key Features:
- Literally the fastest theme
- 15+ demos
- UX design for mobile devices
A fully responsive website or a mobile optimization theme for mobile devices, Fastest makes your store look good across all devices. The theme is suitable for all types of E-commerce businesses.
Some prominent features are Ajax layered navigation, drag and drop builder, multiple layouts, and setting options for category and product pages.
4. Market
Version: Magento 1 & 2
Key Features:
- Mobile-specific layout
- 23 Homepages
- Integration with premium Magento extensions
Market is a responsive and highly customizable theme, most suitable for the multi-category store with multiple branches and products such as an online market store, megastore, cloth store, etc.
The theme allows you to show many categories with the display image. It comes with configurable swatches, 6 different types of product profiles, and free PSD theme files!
5. Infinit
Version: Magento 1 & 2
Key Features:
- Flexible design
- Visual Page Builder
- 12+ header styles
The Infinit theme is perfect for a responsive and mobile-optimized website. The theme offers awesome features like OWL slider, custom product tab, and more.
Moreover, the premium extensions that would cost you a fortune are included in Infinit, which contributes to saving your budget. Regular updates help keep your store updated with the latest trends and make it perfect each day.
Magento 2 Mobile Themes
Below we have listed some good Magento 2 Mobile themes that are extremely mobile-friendly. In the above-mentioned themes, we have mentioned if any theme is mobile-friendly, but if you are specifically looking for one. Check these out.
1. Destino
Version: Magento 1.9 & 2
Key Features:
- 14 Different Homepage Layouts
- Completely responsive layouts for PCs & Mobile
- It supports 6 different types of product profile
Destino is a clean and minimalistic theme that best fits fashion, clothing, accessories, hi-tech, and furniture brands. This Magento theme is built on new web technologies like Bootstrap 4, Font Awesome 4, LESS, CSS3, and HTML5.
The theme is completely mobile-friendly, making the experience seamless experience for mobile shoppers.
2. Expert
Versions: Magento 2
Key Features:
- 13+ Pre-made Layouts
- 9+ multiple header options
- Unlimited color options
Expert is a premium Magento 2 theme fully responsive for any mobile device. So, it means you can create a design without worrying about its mobile responsiveness.
This theme is not limited to any type of Magento 2 store owner. It is compatible with any store, giving you complete access to customize your store as you like.
3. Milano
Versions: Magento 2
Key Features:
- Fully responsive
- Customize your store without any coding experience
- Unlimited color options
Milano is an ideal theme if you are looking for something minimal and clean. It has the necessary details and features to make your store look professional. Milano is loaded with power slider banners, multiple layout support, supports multiple currencies, and more.
How to choose the Best Magento 2 Themes?
As a Magento 2 store owner, you must consider multiple factors while selecting a Magento 2 theme. We understand cost is one of the important ones, but the following factors help provide a seamless experience to your shopper. You can use them as a checklist before opting for any Magento 2 theme.
1. Business goal
The theme you are using must be visually appealing and parallel to the nature of your business. A good theme can play a role in impressing the visitor, and at the same time, an unattractive theme can increase the bounce rate. Choose a theme that:
- Represents your online business correctly
- Has a clear visual hierarchy
- Matches your business goal
A theme with design and color combination that perfectly reflects the type and idea of your online store.
If you are a store owner of a fashion store? Going with a shiny theme will work wonders for you. But if you are a Magento 2 B2B store, such a theme will not do its charm. Keep in mind the target audience, their choices, and the idea of your business while selecting the theme for your store.
2. User-friendly
It is an established fact that shoppers do not like websites that are hard to access, which take a lot of time to load, or have a difficult navigation menu. Choose a theme that has a user-friendly interface, easy navigation buttons, and traditional buttons in place, such as a search menu, add-to-cart button, wishlist, etc.
You need to keep in mind the load speed as well. A good load time helps you to enjoy positive CTR leading to good revenue. 70% of consumers say that page speed impacts their buying decision. – Unbounce
So it is important to pick a theme that is extremely user-friendly.
Learn – 9 easy ways to speed up your Magento 2 store.
3. Cross-Browser Compatibility
Your store visitors may use Chrome, Firefox, Safari, etc. You need to check for cross-browser compatibility of the theme you plan to opt for. It is imperative for the theme to perform well in every browser. Your shoppers might leave frustrated and leave your site if it doesn’t work well.
If you target a global audience for your online business, ensure the theme’s cross-browser compatibility is good. Offer an equally well-performing store to your global audiences, irrespective of their preferred browsers.
4. Technical aspects
You need to research and know if the Magento store theme is well-equipped with the latest technologies like SASS, Bootstrap 3, Font Awesome 4, HTML5, and CSS3. Find out about the technical aspects of the theme, as it is important for effectiveness and performance.
These technologies make your site perform seamlessly across all devices and make a robust theme. With the increasing number of smartphone users and M-commerce, a mobile-friendly and responsive theme is a must.
5. SEO-friendly
Being an SEO-friendly website is important to get noticed by the crawlers and enjoy a higher position in the SERPs. Though Magento is an SEO-friendly CMS, the theme that you select must have organized HTML/CSS coding and the standard codes for faster indexing. For example, Magento 2 Hyvä themes offer lightning-fast frontends with minimum CSS/JS resources.
Selecting a theme that is not SEO friendly or does not have built-in SEO functionalities may result in less traffic and poor search engine visibility. The key to a successful online business lies in the proper SEO, which brings organic traffic, and the theme plays a vital role.
6. Proper design and other elements
The theme that you pick should offer you proper design elements like banners, blocks, social media icon settings, adding blog pages, reviews, and more.
A theme should be a complete package of essential elements. A Magento theme is incomplete without blocks and banners. Promotional blocks and sliding banners at the right place in the Magento 2 store can boost your marketing campaigns.
Similarly, your Magento 2 store theme should offer to help your audience to connect with you on social media platforms. It should provide seamless integration and easy sharing options. And we recommend you shouldn’t pick a theme that doesn’t allow you to add blogs.
Blogs are important because they generate leads, build brands, and help solve niche issues. When a theme offers an integrated blog, it becomes much easier to manage and publish new content on a regular basis.
7. Customization capability
Change is constant, and your theme should be able to withstand the changes in the traffic and growth of the store. Your theme should be easily customizable to match the business requirements or the latest trends.
Check for the “Live Theme Editor” tool that allows customization even when the theme is live, and you do not need your store to go offline.
Besides, you would want to personalize the store based on the nature of the business, seasons, offers, innovations, etc. You would want to get a new extension for extended functionality, change the position of a block, change the font colors, etc. These things would be possible if the theme is capable of customization and would not compel you to redo your store whenever there is a new change.
8. Multilingual and RTL ready
It is not at all possible that your store theme supports only a particular language or currency.
Magento stores have the capability to cater to a global audience. Your business can reach far and wide worldwide using Magento’s extraordinary capabilities. Why limit these benefits due to the absence of multi-language or multi-currency support? Choose a theme that allows your Magento 2 store to be a global business.
Now that we have covered all the essentials of Magento 2 themes and what to look for when picking a theme. Let’s have a look at the best Magento 2 themes available in the market. We have categorized our list into two parts (free Magento 2 themes and Paid Magento 2 themes) so you can navigate to the theme of your choice.
Conclusion
Here are the best Magento 2 themes currently available in the market. Do check them out once, and if you have encountered some great Magento 2 themes that are not mentioned here, let us know in the comment section.
Also, here are some helpful articles that will help you install or change a theme in your Magento 2 store after picking an ideal one.
- https://meetanshi.com/blog/install-a-theme-in-magento-2/
- https://meetanshi.com/blog/change-theme-in-magento-2/
Thanks for reading!
Frequently Asked Questions
1. What is the best Magento 2 theme?
Ans: The best Magento 2 themes are Porto, Claue, Fastest, Market, and more.
2. Which are some best Magento 2 free themes?
Ans: Some of the best Magento 2 free themes are Etrend Lite, Tigrenpwa, Siminia, and VES KASITOO.
Shivbhadrasinh Gohil
Shivbhadrasinh is the Co-founder & Chief Marketing Officer at Meetanshi. He leads the marketing team and is the person behind the marketing & branding success of the company. Being a seasoned digital marketer, he has been consulting online businesses for growth since 2010 and has helped 100+ clients with digital marketing success.
He loves sharing tips and insights about the latest digital marketing trends aimed at helping online business owners.
4 Comments
Nice blog and thanks for sharing informative information.
Thank you Vinit!
HI Aastha Shah,
I am currently in the process to migrate to magento 2 for my website mixandgrind.com.au with your company meetanshi.
Can you please suggest the best fit theme for our store.
Thanks
Bala
Hey Bala,
I had a talk with the developer working on your project to understand the site and the type of business. I came to the conclusion that Porto theme is the best for your site.
I hope it helps.