HowTo Schema Markup Generator

Our free How-to (HowTo) schema markup generator tool lets you easily create structured data for how-to content. Just fill in the basic details, steps, and other optional fields, and hit the generate button to get the code. The tool generated code in JSON-LD format, which you can add to your web page's head section.

It is perfect for instructional web pages! Adding HowTo schema markup to your web pages can make it easier for search engines, especially Google, to understand the webpage, helping it to rank higher. This will also increase the chances of your web page being shown through rich snippets on the SERPs with a higher click-thru rate.











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What is HowTo Schema?

Google uses structured data or schema to understand the context of web pages. 'HowTo' structured data tells the search engines that the web page is an instructional how-to page. Search engines can use the information provided in the structured data, generally in JSON-LD format, to display the content of the how-to page through rich snippets, such as steps, images, cost, total time, etc.

Method to Add Structured Data to Your How-To Pages

You can add HowTo schema markup to your web pages in multiple formats. The JSON-LD type is the ideal one. You can use this HowTo Schema Generator tool to generate & add structured data to your How-To pages using the following steps:

  • Step 1: Fill in the basic details about the how-to page — name, description, cost, time, image URL, etc. (You can skip the optional ones)

  • Step 2: If the instructions involve any tool and supplies, add the details in the respective fields.

  • Step 3: Enter information about each step involved in completing the task. You need to provide the following details: Step name, description, URL, and image URL.

  • Step 4: Hit the Generate Schema button to generate the How-to schema markup in JSON-LD format and copy the generated code.

  • Step 5: Click the Validate button to go to the schema markup validator, and paste the generated code to validate the how to schema markup. Go ahead to the next step if everything looks good to go!

  • Step 6: Open the code editor of the web page where you want to add the HowTo schema markup and paste the code anywhere between the <head></head> tags.

  • Step 7: If your webpage is live, you can double-check the successful how-to structured data implementation by testing the URL through the Google Rich Results Test.

Understanding Various Properties of the HowTo Schema

Multiple objects in the 'HowTo' schema markup make understanding instructional content crystal-clear for search engines. Here are the essential objects of the schema markup, which you can consider while using the HowTo schema markup generator tool:

Schema Property

Description

name

The name of the task that can be completed by following the how-to instructions. For example: "How to Open a Soda Can."

description

Short description of the how-to instructions.

totalTime

The total time (in minutes) needed to complete the task using the instructions provided on the web page.

estimatedCost

Estimated cost to complete the task using the instructions provided on the web page. You also need to add the currency for the cost.

supply

Things that are consumed while following the instructions.

tool

Name of the tools needed to complete the task.

step name

Name of the step.

step description

Description of the step.

step url

URL (if any) for the step.

step image

The URL of the image that supports the step.

Note: Our HowTo schema generator tool lets you generate structured data in JSON-LD format with all the mandatory properties and objects.

Benefits of Adding HowTo Schema

How to schema markup generator is ideal for web pages showing instructions or steps to complete a certain task. It can benefit your website in multiple ways. Here are the benefits of adding structured data to your how-to pages:

  • Improved Search Engine Optimization: HowTo schema markup on the web pages easily represents the instructions, steps, and other details of the web page to Google, making it easier to rank higher. This way, you can have the edge over the other SERP results that do not use structured data.

  • Higher Click-Through Rate: Using structured data in your web pages increases the chances of showing your web page through rich snippets on the SERPs. The rich snippets stand out from the other results by showing additional information such as images, lists, etc., and results in a higher CTR.

  • Better User Experience: Often, the how-to snippets on the SERPs help users understand the overview of the instructions and reduce their efforts. This can make their online research journey & experience much smoother.

How-to schema markup is an excellent way to dominate the search result pages through instructional content. Use our free How-to (HowTo) schema markup generator tool and make your how-to guides easily accessible by Google. Start using the tool today and see the difference by yourself!